Core values - internal branding
In 2018, Snag also updated the company's core values. Here are a few decals we installed in our offices to bring the values to life...
A full description of the core values hangs in a prominent area of each of our three offices.
Question the status quo.
Supporting statements for our core values are hung around the office in unexpected places as a reminder of what we stand for.
Create community.
Supporting statements for our core values are hung around the office in unexpected places as a reminder of what we stand for.
Imagine what might be.
Supporting statements for our core values are hung around the office in unexpected places as a reminder of what we stand for.
New hire screensaver
The core values are on company computer screensavers as a reminder of what we stand for.
Design at Snagajob - team poster
The is the Snag design team's manifesto. These posters keep our team manifesto and principles up front and visible in our three offices.
Design team welcome kit
New hires on the design team are welcomed with a lunch box full of goodies that designers love...
Design team welcome kit
Each box includes a handwritten note from our VP of Design ot the time, Peter Merholz.
Design team welcome kit
Stickers, notebooks, pens, Sharipies, a bottle opener, pins and team principle cards are included in the welcome kit.
Design team welcome kit
... and t-shirts are incuded too, of course!
Design team welcome kit: principle cards
A set of postcards in the box provide a deeper description of our team principles. I helped define the creative direction and final deliverable for this project. Two designers on my team crafted the team logo and the charter cards.
Persona posters
In an effort to build empathy with Snag's worker audience, I worked with our UX research team to create these posters and postcards of three of our worker personas. This is Hannah, our "inexperienced worker."
Persona posters
The posters are hung in common areas of the office to build internal awareness of our customer personas.
Persona posters
The posters are hung in common areas of the office to build internal awareness of our customer personas.
Persona postcards - Hannah
Small postcards with some additional story and data points are given to new team members to help them understand our workers.
Persona postcards - Justin
Small postcards with some additional story and data points are given to new team members to help them understand our workers.
Persona postcards - Crystal
Small postcards with some additional story and data points are given to new team members to help them understand our workers.
Persona postcards - Crystal
Small postcards with some additional story and data points are given to new team members to help them understand our workers.
Snag's trade show booth
I art directed this tradeshow presence for Snag at industry events. The deep purple is a perfect backdrop for our bright accent colors, used here in the pattern of industry icons.
The Snag booth in action
Here's is the booth in action with two Snag sales reps, Robbie and Kyle, holding down the fort at our customer conference, HourMinds.
HourMinds - customer conference
HourMinds is Snag's annual hourly hiring conference. My team is responsible for the concept, branding, wayfinding and swag for the event. Pictured here is this years 60-foot LED screen.
HourMinds 2018
HourMinds conference program and name badges.
HourMinds 2018
HourMinds environmental branding. Our team creates over 200 custom items for the conference. As a perk, we get to stay in the most beautiful hotel in Charleston, SC.
HourMinds 2018
HourMinds design in action. Pictured here are the registration table, the volunteers in T-shirts, nametags, and directional signage.
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